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Ali is a certified data-driven marketing director with a strong passion for UX and conversion optimization.
With more than 10 years of solid digital experience, Ali knows how to work closely with our sales team and help them enable to meet their commercial objectives by providing them with the proper tools, materials and presentations.
Ali believes in a proper content marketing strategy with focus on buyer personas and proprietary audience development. He also believe that using various influencer types in a well thought social media strategy is important in accelerating pipeline velocity.